Archive for the ‘Trend Tuesday’ Category

Trend alert: Spring Color-blocking

Tuesday, April 23rd, 2013

Spring is in full swing, and we are so excited to frolic and play in the sun all day (or at least during Happy Hour after-hours)!

To celebrate this fabulous weather, we’ve put together a collection of colorful no-fuss styles by a few favorite brands that ring in the spring–just pair with a smile!

With this collection of color blocked selections we’d like to introduce a few new kids on the DNA brand block, like Chio, Flogg, Rosegold, French Connection, Korks by Kork-Ease & Nina Originals. Of course, we can’t forget to break out fresh new styles by Camper & Coconuts by Matisse, as well as.

                    Rexfort by Flogg @ Casi Casi by Camper @

       Kalinda by Nina Originals @     Jodie & Joanna by Chio @


Visit our Polyvore page for more inspiration. Happy Shopping !


L S.Granados for DNA Footwear

Celeb Style Spotting: Patterned Platform Wedge

Tuesday, June 12th, 2012

One shoe trend that’s jumped off the runways and onto Celebrity feet is the wedge with a print or patterned heel. Celebrities such as Christina Aguilera, Keri Hilson, Jennifer Lopez have been seen in the summer favorite with various vibrant prints, stripes and patterns covering the entire heel and platform of this summer staple. Gone are the days where the shoe’s upper gets all the attention, shoe brands are dazzling us with what appears under our feet.

Ophelia Floral Platform Wedge Sandal - Cognac Eagle Eyes High Wedge Sandal - Black
Rebecka Platform Wedge Sandal - Blue Bette High Wedge Sandal - Natural Multi
Wisperr High Wedge Sandal - Tan Paris

Like these celebs, you too can rock this standout patterns with various brands.  Go tribal graphic with the BC Footwear Eagle Eyes High Wedge, embrace colorful stripes with the Madden Girl Wisperr High Wedge, go floral with the feminine Bass Ophelia Floral Platform Wedge or vintage-looking Born Rebecka Platform Wedge, and be modern in the color-blocked Kork-Ease Bette High Wedge.

By Dynelle Skinner


Trend Tuesday: All Denim Everything

Tuesday, March 13th, 2012


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 Vans, Converse and UGGS have got the blues…Blue Jeans that is and Lana Del Rey even has a song named after the classic and classy casual wear. With everything from hats to backpacks being accented with denim, many shoe brands have hopped on board.

Transitioning from Winter to Spring can be somewhat intimidating. With festival season arrived, SxSW is taking over Austin and Coachella is just along the horizon, proper denims will have you Rockin’ n Rollin’ or just takin’ a walk along the wild side. You can play dress up with funky chunks from the likes of Steve Madden, Jeffrey Campbell, Rachel Zoe, Report Signature (need I say more?)  or doll them down in festive flats from Seychelles, Yosi Samra or Gee WaWa

Take the easy route and hide excess winter weight with high wasted acid wash denim shorts or revamp your closet with  a good ol’ trip to the craft store. Taking the vintage approach and cutting up old jeans or studding the seams will enliven a hibernating ensemble but a statement shoe will stick like glue!

WHATEVER you choose, casual denim wear must be accompanied with the right shoes. As this month’s must-have fabric its about time to revisit your closet and double check that you have sufficient footing for every occasion. Festivals or fiestas, damsels in denim are embracing rough and rugged and ready to ride.

♥ Amy K.

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Kids: T-UGG o’ War

Tuesday, March 6th, 2012


Kids Classic Ugg Boots

This one is gonna be a toughy! Consistently trending for the little tykes and big kids alike, UGG Australia keeps toes warm in a variety of colorways year round. When it comes to your child’s feet comfort, durability and style all come into play.  This Spring, UGG Australia is showing lots of love for the tiny tootsies with plenty of patterns and styles.

Slide those precious little toes into a pair of Frosty Mint classic boots to keep your young one the coolest in the class or have her run amuck in a set of Pink Dakota Flat moccasins on the playground. For the creative cutie check out our newest arrival featuring a paint-splatter pattern for toddlers (my personal favorite pictured above; coming soon!). With such a fun variety for our future fashionistas, deciding which pick will fit your trendy Tot is sure to bring out the kid in you!

♥ Amy K.

Trend Alert: Bloggers Kick It With Isabel Marant

Wednesday, January 11th, 2012

Isabel Marant

One blog post featuring Isabel Marant sneakers. Two blog posts featuring Isabel Marant sneakers. Three. Four…the features highlighting the infamous designer’s kicks are flowing in, so why not have DNA jump on board the sneaker train?!

Worn by both celebrities and bloggers, Isabel Marant is making her mark on the footwear community. Thirty-something Parisian Isabel Marant’s designs are a style not a trend – Spotting a gap in the market between the elaborate and inaccessible of the Paris catwalks, Marant caters to strong active young women. A mix of minimalist and bohemian, the designer makes clothing and accessories at affordable prices… that is if you consider $600 for invisible wedge sneakers “affordable”.

By: Ashley Tschudin

Trend Report: T-Strap Heels

Monday, January 9th, 2012

t-strap heels

Thanks to Who What Wear for inspiring today’s “T-Strap Trend” post — inspiring us and our readers to add dainty details to our closet. A flashback to classic footwear, the 1920′s, and dancer’s heels.

Mind your manners ladies because the t-strap is all about being prim and proper. Celebrities and bloggers alike go from rocker chic to perfect princess just by adding a pair of t-strap stilettos to their wardrobes. Take a cue from Badgley Mischka, Pelle Moda, Ivanka Trump, and Sacha London, all of whom know a thing or two about timely footwear elegance.



By: Ashley Tschudin

The Perfect Pair: Featuring BEBE

Tuesday, December 13th, 2011

dna footwear

Take a minute and swoon over pastels will us will you? While we know it isn’t spring quite yet, we couldn’t resist the soothing hues of the pink, lilac, cream, and turquoise. We challenge you to find a more perfectly feminine ensemble!

The ‘perfect pair’ of BEBE Celia High Wedge Sandals may not be ‘perfect’ for those of us who currently live in New York but this is more of an early ode to Spring (or a daily outfit for warm weather Californians). The chunky pink knit sweater will rest so nicely atop the flowing multi-color maxi only to be topped with a leopard lilac and blush snood. We couldn’t stop there and went into pastel overload with the snakeskin clutch and pop of pink Marc Jacobs studs and turquoise raccoon tail.

Get a jump-start on Spring with DNA Footwear and BEBE.



By: Ashley Tschudin

Trend Alert: Bow-tiful

Monday, November 21st, 2011

dna footwear
If you’re an avid ELLE Magazine reader, then you know what’s hot for December: bows. From Stella McCartney to Valentino, designers are playing with feminine detailing in clothing and accessory styles.

This holiday season, ditch the glitter and sequins and soften your look with DNA Footwear. You may have a hard edge to you, leaning towards spikes and stud,s but we all know the holidays are about tenderness and these flats and heels (politely) scream daintiness.

Pair your bow-tiful new heels or flats with a less dainty outfit, meaning skip the matching bow dress AND bow handbag AND bow earrings…you get the point. It’s not about going overboard with the bows, instead make small details matter with a pop of femininity.

{Shop The Trend}


By: Ashley Tschudin

Trend Tuesday: Either/Or Featuring Dolce Vita

Tuesday, November 15th, 2011

DNA Footwear

Same brand, same style, two different colors: Dolce Vita Jemma High Heel Bootie. Which one will you choose?

Either black or leopard, both of which pair well with distressed grey trousers, a green chunky kint, tan satchel, good luck gold earrings, and a statement necklace (or collar). Both pairs of Jemme High Heel Booties are versatile in their ability to mix and match with ANY (ok, MOST) of your fall wardrobe. The platform ankle booties are feminine yet edgy with their extra “chunky” heel and suede outer, making them a go-to for fashion bloggers, stylists, socialites, and even the occasional celebrity.

Born in 2001, Dolce Vita shoes have been setting trends all over America and the brand continues to awe consumers with their on-point trendy styles. Dolce Vita  is a favorite brand of Beyoncé and Rhianna, and Dolce Vita designs have been featured in magazines such as Lucky, Harper’s Bazaar, People StyleWatch, InStyle, Life and Style, InTouch, and The New York Post’s Page Six. 

You too can dress like Beyoncé and Rhianna with the Dolce Vita Jemmas in Black or Leopard.


Pants, Sweater, Satchel, Necklace, Earrings

By: Ashley Tschudin

Ladylike Lace

Wednesday, November 9th, 2011

dna footwear

First it was the leopard and now it’s lace — the DNA blog is filled with feminine detailing today. If leopard print doesn’t fit your fall wardrobe maybe cream and black lace Bass Beatrix ankle boots will.

If you’re feeling edgy but want a dash of femininity, Bass ankle boots are your go-to for a grunge chic look. Balance out the cream and black boots with leather pants, a white blouse, and a peak-a-boo leopard bralette. Make the outfit pop with a neon pink Cambridge satchel accented by a rose gold and tortoise Michael Kors watch and Karen Walker sunnies.

Vintage-inspired with a few delightfully modern updates, the Bass Beatrix ankle boot makes an adorable impression with your all-weather favorites.


Sunnies, Pants, Blouse, Watch, Bralette, Satchel

{Shop Bass Beatrix Ankle Boots}

By: Ashley Tschudin