Archive for the ‘Feedback’ Category

Now Hiring: DNA Administrative Help

Friday, March 9th, 2012

Help Wanted at DNA Headquarters

Is it in your DNA? ….We’ve got some pretty big shoes to fill and are currently looking for an ambitious, organized and fashion forward individual to help out in the main office at headquarters in Brooklyn, New York. If you think you have what it takes and would like to join the team please email your resume with availability and a little bit about yourself to:

♥ DNA Footwear


Q&A (With DNA)

Thursday, January 19th, 2012

winter boots

Q: Can winter boots be stylish?

A: Let’s let the shoes do the talking — because we have such a wide variety of boots available it’d be hard to answer simply. Above is just a brief glimpse into the hundreds of fashion-forward boots DNA Footwear carries. Winter doesn’t mean layers that make you look like the Pillsbury Doughboy and boots fit for eskimos; there are ways to keep chilly chic.

The best way to stay in style while keeping warm is to stick with a neutral palette that mixes and matches well with the massive layers above, wear sleek clean lines that don’t look chunky or turn your feet into boats, leave behind the excessive fur trimmed boots (*cough* Snookie *cough*), and don’t be afraid to add some heel (with proper traction, not to be worn on snow days).

There is not excuse for frumpy winter footwear… NONE.



By: Ashley Tschudin



Collaboration Alert: DNA Footwear & ShopSquad

Thursday, November 3rd, 2011

DNA Footwear Shop Squad

So you’re a certified fashionista with a sharp eye for designer footwear and an awe-inducing shoe collection that’s the envy of all your friends. Isn’t it about time you got recognized for your shoe addiction?

We’re partnering with, a free shopping advice site where you can earn money chatting about your favorite flats, heels, boots, sneakers, and other hot styles that get you through the day (and night). If you recommend something that is purchased, you receive a percentage of the sale, and major style karma for guiding a shopper to the perfect pair of shoes.

Perhaps you’re looking for some fashion advice? No problem, you’ll find the “Ask an Expert” box on any of our product pages after you’ve lingered for a couple seconds. Just click through to ask a question or chat live with a personal stylist.

Shopping online can be a lonely experience, and we think ShopSquad’s mission to provide awesome, instant advice is pretty cool. Sign up free today, and tell us how it goes!

Courtesy of Aaron Zagha and Joyce  of ShopSquad